Category Archive: Branding and Positioning

Sep 11

The Power of Being “Bold” in Your Business

The Power of Being “Bold” in Your Business By Therese Skelly There is an epidemic out there that is costing small business owners not only thousands of dollars in revenue, but more troubling is the cost of confidence, momentum, and integrity. I’m here to help solve this problem! What’s the epidemic? The fear of being …

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Apr 04

Respect Your Audience! Speaking Tips for Entrepreneurs

Respect Your Audience! Speaking Tips for Entrepreneurs By Deidra Miller Respect is essential in effective business interaction. In an interview by Entrepreneur.com, business etiquette expert Marjorie Brody, president of Brody Communications, an international business communications skills company, says, “I think the biggest thing to remember is to be respectful of people. Treat them with courtesy. …

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Jan 01

Establishing Your Expertise: How to Command Marketing Authority

Establishing Your Expertise: How to Command Marketing Authority Establishing Your Expertise: How to Command Marketing Authority By Roy Rasmussen Establishing yourself as an expert in your market is one of the best ways to boost your business or land a better job. If you’re seeking a job, citing your expertise can set you apart from …

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Jan 01

Writing Articles to Boost Your Online Presence

Writing Articles to Boost Your Online Presence Writing Articles to Boost Your Online Presence By Ely Delaney So did you know that you can boost your search engine rank without even having your own web site? Obviously the best thing is to have a web site where your customers can go and learn about your …

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Apr 13

7 Deadly Networking Mistakes to Avoid

Today’s business is all about relationships. Social Media is here to stay; you have to be seen on Facebook, you must tweet and retweet on Twitter, and your LinkedIn profile has to be top-notch, however the more we connect in the virtual world to more we have to remember our roots on Terra Firma. Routinely …

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